Top GetResponse Alternatives: Upgrade Your Email Tools

Best GetResponse Alternatives in 2024

GetResponse is an excellent email marketing platform that offers various content automation and reporting features. While it’s solid for email campaigns, the platform can be expensive, especially when accessing its advanced marketing automation workflows. There’s also a wide range of email marketing tools that offer advanced features with affordable pricing plans.

In this article, we’ll review the best GetResponse alternatives that provide similar and new features at a lower price. Read on to know more.

1. MailWizz

MailWizz Main Features

Efficient Mass Email Send

Among the platform’s email marketing features is mass emailing. It allows you to send a large volume of emails simultaneously to your target recipient groups. To be specific, MailWizz enables users to send 1-2 million emails daily, which is excellent for bulk email campaigns.

Up-to-date Email Templates

MailWizz has professional email templates you can use on the go for different clients. Its drag-and-drop email builder has an easy to use interface for creating personalized email campaigns. You can also freely upload templates from third-party email builders.

Affordable Pricing Plans

Compared to GetResponse’s tiered pricing, MailWizz offers simpler, one-time fee licensing plans (Regular and Extended). Both plans give access to the email marketing tool’s main features, including an AI assistant, A/B testing, drag and drop builders, and more. However, MailWizz doesn’t offer a free plan.

Price

MailWizz offers the following one-time fee license plans:

• Regular License – The regular license plan costs $65. It’s suited for individuals who need an email marketing tool and marketing automation platform. It includes unlimited access to all key features, customer support, and the ability to build one website for free.
• Extended License - The extended license costs $275. It’s for businesses that intend to use MailWizz as a SaaS platform. It includes all features from the previous plan and business tools, like payment gateway and pricing plans setup.

See here to learn more about MailWizz’s pricing plans.

Why Choose MailWizz over GetResponse?

Besides a user-friendly overview dashboard, MailWizz excels in mass emailing for various user groups, which is crucial in email marketing campaigns. You can also get multiple campaign features at a lower price point, like autoresponders, a website builder, drag and drop builders for emails and landing pages, and other email marketing tools.

The platform’s pricing plans also offer unlimited access to all features and perks like unlimited contacts, multi-language support, SaaS features (for Extended license), etc., making it an excellent alternative to GetResponse.

2. Omnisend

omnisend.com

Omnisend Main Features

Robust Email Marketing Tools

Omnisend offers various tools for email marketing, including a user-friendly drag-and-drop email builder, audience segmentation, a diverse email template library, and more. The email marketing tool also helps you track the performance of your campaigns through advanced reporting.

Omnichannel Marketing

As an omnichannel marketing platform, Omnisend helps you retarget your audiences by sending relevant messages (SMS campaigns, web push notifications, etc.) through various channels (e.g., social media platforms). This is especially useful for ecommerce business owners who want to retain customer engagement.

SMS Marketing Automation

Omnisend has diverse SMS marketing automation features (e.g., automated workflows and one-off campaigns), allowing you to send targeted SMS messages to your customers. They also support all country codes for SMS sending, giving you a global brand reach and boosting your marketing efforts.

Price

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Omnisend has the following pricing plans (251 to 500 contacts):

• Free – The platform offers a free plan, ideal for individuals who want to explore Omnisend’s key features. You can add up to 250 contacts and send 500 emails and web push notifications monthly. You’ll also get free SMS credits.
• Standard - The standard plan costs $16 per month. It’s best for startups and medium-sized businesses. The plan comes with 500 contacts, 6,000 emails per month, and unlimited push notifications. You’ll also get access to Omnisend’s priority support.
• Pro - The Pro plan costs $59 per month. It’s recommended for high-volume email and SMS senders. This plan lets you add up to 2,500 contacts and send unlimited emails and push notifications. You’ll also get access to more advanced features, like reporting, extensive SMS credits, and more.

Why Choose Omnisend over GetResponse?

Omnisend provides extensive features for its free plan, including all essential email marketing tools, unlimited segmentation, and more. If you own a growing ecommerce business, Omnisend might be your best GetResponse alternative. Besides their powerful marketing automation tools, the platform provides valuable reports and analytics, helping you target customers likely to buy a specific product.

The platform has robust SMS marketing features, handy drag and drop features, and professional-looking templates. You can also connect your online store accounts on the platform through ecommerce integrations with Shopify, WooCommerce, Wix, BigCommerce, and more.

Cons of Omnisend

While Omnisend has powerful integrations with ecommerce platforms, it has limited integrations with key apps like CRM software and Google Analytics. The platform also lacks advanced reporting features, like geo-tracking. Compared to MailWizz, Omnisend isn’t generous with email sends (e.g., 6,000 emails to 500 contacts for the Standard plan), which may limit your bulk email campaigns.

3. Mailchimp

mailchimp.com

Mailchimp Main Features

Intuitive Email Builder

Mailchimp’s beginner-friendly email builder offers a step-by-step process that helps you create unique designs for your email campaign. You can choose between a drag and drop builder or pick from a wide range of professional email templates.

Marketing Automation Tools

Mailchimp is known for its diverse marketing automation tools, such as its multi-step automation workflows like the Customer Journey Builder. It tracks key customer behavior data, letting you know what products interest them.

Third-party Integrations

This email marketing automation platform is known for its third-party integration support with various ecommerce platforms, which includes Wix, Shopify, WooCommerce, BigCommerce, and more. You can also sync customer data with payment processing apps and analytics platforms (e.g., Stripe, Buy with Prime, Google Analytics, etc.).

Price

mailchimp.com

Mailchimp offers the following pricing plans (at 500 contacts):

• Free – The platform’s Free plan is for users who want to explore Mailchimp’s key features. It lets you send up to 1,000 emails per month and have access to the forms and landing page builder. You can also access pre-built email templates, reporting tools, and third-party app integrations.
• Essentials - The Essentials plan is for startups and growing businesses that want full access to Mailchimp’s basic email marketing features. It costs $6.5 monthly and contains all features from the Free plan, including more email sends (5,000/month), account users (up to 3), and 24/7 customer support.
• Standard - The standard plan is ideal for mid-sized businesses who want access to marketing automation tools. It costs $10 per month and offers all perks from the previous plan, including generative AI features, priority onboarding, more email sends (6,000), and account users (up to 5). You can also add more journey points for the Customer Journey Builder (up to 200).
• Premium - The Premium plan is for enterprises needing high-volume email sends. It costs $175 monthly and provides all features from the Standard plan, including up to 150,000 email sends per month and unlimited users and audiences (contacts). You’ll also get priority customer support.

Why Choose Mailchimp over GetResponse?

Mailchimp is an ideal GetResponse alternative if you want an all-in-one inbound marketing and customer relationship management (CRM) solution for your business. The email marketing service offers diverse features for lead capture campaigns, like forms, drip campaigns, and landing pages. You can also set up customer profiles through their newly integrated CRM.

Besides being a powerful email marketing solution, Mailchimp also offers tools for social media management, which include a campaign manager and automation workflows. It also has various third-party integrations with popular ecommerce, content creation, and payment processing apps.

Cons of Mailchimp

Despite being a powerful email marketing tool, Mailchimp has expensive pricing plans, especially when you want to increase your subscriber and email send limits. The platform also charges its users for inactive subscribers, which is undesirable. Its free plan has limited features; you’ll only have access to support for the first 30 days or once subscribed on the Essentials plan or higher.

4. Brevo

brevo.com

Brevo Main Features

Advanced Automation Features

Brevo’s email automation features, transactional email, and SMS campaign tools make it one of the best GetResponse alternatives today. The platform has strong lead generation capabilities, like a landing page builder, forms, and unlimited contact storage.

Up-to-date Email Templates

Besides a robust drag and drop editor, Brevo offers professional email templates for various use cases through their template gallery. It also has built-in image editing tools to help customize your email designs more.

Diverse Ecommerce Integrations

Brevo offers diverse integrations to key ecommerce platforms like WooCommerce, Shopify, and BigCommerce. The platform also supports integrations with content management systems like WordPress and Elementor.

Price

brevo.com

Brevo has the following pricing plans:

• Free – Brevo’s free forever plan is ideal for users who want to discover the platform’s main features. It allows you to send 300 emails daily, including transactional emails. You also get access to their drag and drop editor, customizable email templates, and tools for SMS and WhatsApp campaigns.
• Starter - The Starter plan costs $25 monthly and is excellent for growing businesses. It has everything from the Free plan, including more monthly email sends (up to 20,000) with no daily limit, email support, and access to basic reporting and analytics features.
• Business - The Business plan starts at $65 monthly and is recommended for ecommerce businesses. It contains everything from the Starter plan, including access to advanced email marketing features, like marketing automation, A/B testing, advanced reporting, and send time optimization. It also allows multiple-user access.
• BrevoPlus - This plan is for large organizations with specific needs. It offers everything from the Business plan, including advanced integrations, tailored onboarding, personalized support, and a flexible contract. To avail of BrevoPlus, you’ll need to contact Brevo’s sales team.

Why Choose Brevo over GetResponse

Brevo is one of the most popular GetResponse alternatives due to its affordable pricing plans. With the Starter plan ($25/mo.), you can already send up to 20,000 emails monthly with no daily limits and unlimited contacts. It also has solid workflow-based automation features.

The platform also offers a generous free plan, including access to a built-in sales CRM, essential email marketing tools, and transactional email, SMS, and WhatsApp campaign features.

Cons of Brevo

One of the few disadvantages of Brevo is its email builder; its interface could be more intuitive and sometimes tends to confuse new users. Its free plan has a minimal email send limit (300/day) and user limits (except for Business and Enterprise plans). Also, the platform's phone support is only available for high-tier plans, which is unfortunate.

Conclusion

GetResponse is known for its versatility as an email marketing tool. However, many GetResponse alternatives offer various features with different pricing plans. If you’re looking for an ecommerce-centered email marketing solution with advanced marketing automation features, platforms like Omnisend and Mailchimp are worth considering.

On the other hand, MailWizz is the best GetResponse alternative if you want access to essential email marketing features, reporting and analytics tools, marketing automation, and sending mass emails at an affordable price.

Explore MailWizz now and discover how our comprehensive feature set stands out against GetResponse, empowering you to create, send, and optimize emails like never before.