Sendy Alternatives: Which Email Service Fits You Best?

Top Sendy Alternatives That You Should Try in 2024

While Sendy may be cheaper than most email marketing software, you’re likely here because you’re experiencing issues like low deliverability, slow sending times, and lack of advanced features. You might also want to switch to other email services with better customer support.

This guide will review the best alternatives to Sendy this year with similar or lower price points. We’ll compare their key features, pricing, and other factors to help you choose which software best suits your daily email marketing needs.

Read on to learn more.

#1. MailWizz

mailwizz.com

MailWizz Main Features

Self-hosted Email Marketing Software

Unlike many cloud-hosted email marketing tools, MailWizz keeps your data safe since it’s self-hosted. You’ll have more control over your data, including confidential customer or marketing information. The platform also allows you to add multiple users and do various customizations through its core features (e.g., adding a bounce or feedback loop server) and add-ons.

Robust Third-party Integrations

As an effective Sendy alternative, MailWizz integrates with various email providers, such as SendGrid, MailGun, SparkPost, etc. Amazon SES users can deliver marketing campaigns faster on the platform using its Amazon SES API integration.

Cost-effective License Fees

MailWizz has a budget-friendly, one-time license fee, eliminating the hassle of paying monthly subscriptions. Once subscribed, you can access its core features, integrations, add-ons, and one-month free support. They also have affordable support pack options to extend your priority support perks (e.g., regular updates and priority troubleshooting).

Price:

MailWizz offers the following license plans:

• Regular - The Regular plan costs $79 and is ideal for email marketing professionals. It includes unlimited access to all features, including drag-and-drop email builders, contact segmentation tools, and the ability to create one website for free. You’ll also have free support for one month.
• Extended - The Extended plan starts at $275 and is for businesses that intend to use MailWizz as a software-as-a-service (SaaS) platform. It includes everything from the Regular plan, plus business features like creating price plans, promo codes, etc.

Why Choose MailWizz Over Sendy

Unlike Sendy, MailWizz offers more features and customizations. While they’re both self-hosted software and have no subscriber limits, MailWizz can send bulk emails much faster with its Amazon SES API integration. The platform also requires less technical knowledge than Sendy and has more robust customer support, which is critical for team onboarding.

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#2. Zoho Campaigns

zoho.com

Zoho Campaigns Main Features

Intuitive Drag-and-drop Editor

Zoho Campaigns lets you create campaigns using their wide selection of email templates (over 240) and autoresponders. You can personalize them by adding your contact information, marketing designs, and promotional messages. The platform offers a compliance feature, which sends your campaign to a compliance team to avoid spam filters.

Diverse Add-ons

As a robust digital marketing tool, you can use Zoho’s various add-ons on top of its standard software. These include its video conferencing service, Zoho Meeting, Topic Management for understanding subscriber content preferences, and Zoho Calendar for calendar event scheduling.

Robust Campaign Reports and Automation Features

The platform’s reports feature lets you see your top-performing campaigns and links by tracking opens and clicks in real-time. This allows you to manage and adjust your content based on the best strategy. Zoho Campaigns’ data visualization feature provides you with key and advanced metrics (e.g., opens, unsent, bounces, contact location, etc.), making it a robust Sendy alternative.

Price:

Zoho Campaigns has the following pricing plans (at 500 contacts). They offer a 25% discount for annual billing:

• Forever Free - The Forever Free plan is for users exploring the software’s key features. It lets you add five users, store up to 2,000 contacts, and send 6,000 emails per month. You can access a limited number of email templates and signup forms. The plan also comes with a compliance check to prevent your emails from being labeled as spam.
• Standard - The Standard plan starts at $4 monthly and is great for small marketing teams. It includes everything from Forever Free, plus unlimited email sends and up to 10 users on your account. It allows you to access the platform’s basic segmentation tools, drag-and-drop workflows, and all pre-made email templates. It also includes add-ons for SMS marketing and a dedicated IP address.
• Professional - The Professional plan costs $6 per month and is recommended for scaling marketing businesses. It has everything from Standard, including up to 20 users and CRM features (e.g., contact scoring). It lets you access advanced features for segmentation, drag-and-drop workflows, optimal email sending, and customization. It also includes e-commerce workflows for cart abandonment and purchase follow-ups.

Why Choose Zoho Campaigns Over Sendy

Zoho Campaigns is one of the most practical alternatives to Sendy due to its robust email template builder with drag-and-drop functionalities, which you can use to create emails. You’ll have access to multiple add-ons through Zoho and add personalization to your campaigns through dynamic content. The platform also has features for marketing automation tasks, which Sendy lacks.

Cons of Zoho Campaigns

Zoho Campaigns’ email template library is somewhat outdated compared to other email marketing software, which might prompt you to import designs from third-party sites. It’s also more expensive, especially with a growing contact list. Besides its robust add-ons, Zoho Campaigns lacks third-party integration support.

#3. MailChimp

mailchimp.com

MailChimp Main Features

Powerful Marketing CRM

MailChimp’s marketing CRM is one of its newer features for audience management. It helps build better customer relationships by getting to know your subscribers better, enabling you to send personalized campaigns. It also helps segment your contacts so you can search for specific subscriber groups more effectively.

Diverse Email Templates and Lead Generation Tools

MailChimp's AI-powered email builder lets you create marketing emails from scratch or using pre-made templates. The platform is known for having well-designed email templates that you can customize using a drag-and-drop editor. You can also collect customer feedback through surveys and grow your audience using signup forms.

Robust Contact Segmentation Features

Using MailChimp’s marketing CRM data, you can segment your subscribers and create targeted campaigns based on specific behaviors, traits, and activities. You can follow pre-built segments on the platform for standard targeting strategies focused on buying behavior and engagement. This helps you to add relevant content to your future email marketing campaigns.

Price:

MailChimp has these subscription plans (for 500 contacts). The platform offers a 50% discount on their Standard plan for the first year:

• Free - The Free plan is suited for users exploring the platform’s core features. It lets you store up to 500 contacts and send up to 500 emails per day or 1,000 monthly. You’ll have limited access to its reporting and analytics features and templates for landing pages and signup forms. It also offers free email support for your first month.
• Essentials - The Essentials plan costs $13 per month and is recommended for small marketing teams. It includes everything from Free, plus access to the Customer Journey Builder, 10 times-contact monthly email sends, and up to three users with two roles. It also includes features such as A/B testing, access to all pre-made email templates, and 24/7 email and chat support.
• Standard - The Standard plan starts at $20 per month and is ideal for teams needing advanced tools. It has everything from Essentials, including access to all reporting and analytics tools, generative AI features, and up to 12 times-contact monthly email sends. It lets you create more customer journey points, add up to 5 users with 4 roles, and add dynamic content to your emails. It also includes advanced tools for segmentation and behavioral targeting.
• Premium - The Premium plan costs $350 for 10,000 contacts and is suited for larger marketing teams. It includes everything from the Standard plan, plus priority phone support, unlimited users, user roles, and audiences.

Why Choose MailChimp Over Sendy

MailChimp is an excellent Sendy alternative due to its AI-driven email builder, modern email templates, diverse third-party integrations, and built-in CRM. It also has tools for workflow-based marketing automation (e.g., Customer Journey), which is useful for drip campaigns and purchase follow-ups. Its reporting tools also use advanced AI, helping you know which marketing strategy is effective and brings in sales.

Cons of MailChimp

MailChimp’s free plan is very limited in terms of features, send limits, and support features, prompting you to switch to their paid plans faster. The platform makes you pay even for inactive or unsubscribed contacts on your subscriber list, adding unnecessary charges to your account. MailChimp also has expensive pricing plans and isn’t ideal for businesses with a limited budget.

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Conclusion

Sendy is a self-hosted email marketing tool for delivering email newsletters via Amazon SES. The platform is known for its affordable price point and non-existent subscriber limit.

However, you might experience issues like slow sending times, lack of advanced features, and low deliverability, affecting your email campaigns’ performance.

If you’re looking for an affordable alternative to Sendy with a diverse email template library and robust reporting features, try using Zoho Campaigns. If you need a robust marketing CRM, modern-looking email templates, and advanced segmentation and workflow automation features, pick MailChimp.

However, if you need a reputable Sendy alternative with similar email and subscriber limits but with more advanced features, we strongly recommend MailWizz. It integrates with various SMTP providers, including Amazon SES, SendGrid, Mailgun, SparkPost, etc., and has responsive customer support.

Want to learn more about how MailWizz compares against Sendy? Explore its core features now and improve the performance of your email campaigns today!