Your business probably has a lot of subscribers who receive emails on a regular basis, and managing such a large list can be challenging. This can be even harder if you are relying on a third-party email service provider, but that is why you might want to go with a VPS provider instead.
VPS stands for virtual private server. Instead of having your own physical server, you will share virtual server space on a physical server with other companies. This can help you save a significant amount of time and money by avoiding the hassle of purchasing your own hardware for a dedicated server and maintaining it.
If you decide to go with self hosted email marketing, a VPS provider can offer reliable hosting, robust security features, and excellent uptime. Who are some of the top VPS providers on the market today?
6 Criteria To Consider When Choosing A VPS Provider For Self-Hosted Email Marketing
As you are looking for VPS hosting providers for your email marketing services, some of the most important criteria you need to follow include:
1. Reliability and uptime
Your VPS provider is not going to do you any good if they are down all the time. You must make sure that you choose a VPS provider that has a strong track record of reliability and has done everything it can to maximize its uptime. Ideally, you need to find a VPS provider that has an uptime guarantee rating of 99.9 percent or higher.
You will be handling a lot of confidential information, both for your company and your potential customers and clients. Therefore, you must make sure that you identify a strong VPS provider that uses the latest cybersecurity measures on the market. This includes not only antivirus and malware but also firewalls, DDoS protection, and two-factor authentication. This includes end-to-end encryption and encrypted daily backups, allowing you to restore your files if something goes wrong.
If you find the right VPS provider, there is a strong chance that your company will grow and expand. As a result, you need to identify VPS providers that will also grow and scale with your business. For example, if you need to change your plan or upgrade your features, you need to find a VPS provider that will allow you to do this as you see fit. Your resources could wax and wane during the course of the year, and you must find a VPS provider that will allow you to adjust accordingly.
4. Ease of use
Who is going to be using the VPS service? How tech-savvy are they? You must identify a VPS provider that has a relatively short learning curve. For example, you need to find a VPS provider that offers a smooth, user-friendly interface and an intuitive control panel. If you find a VPS provider with a relatively short learning curve, it will be much easier for your users to manage your email marketing campaign and identify the metrics that are most important.
Of course, you probably have a budget in mind, and you need to identify a VPS provider that is not going to exceed that budget. How much money are you willing to spend? You should also identify a VPS provider that offers transparent pricing. There should be a range of options that will fit your budget, and you should not be surprised by any unexpected invoices.
Do not forget about your payment options. You need to identify a provider that offers flexible payment options that you can customize to meet your needs. You should be able to pay using the method that is most appropriate for your needs.
6. Customer support
Finally, do not forget that you will need a reliable customer service team from time to time. When something goes wrong, you want to get it fixed as quickly as possible, and you need to identify a VPS provider that offers 24/7 customer support. The staff should be knowledgeable, and you must have a variety of ways to get in touch with them. For example, you might prefer phone, email, or live chat support, and your VPS provider should offer all of these options.
Choose a VPS provider that offers 24/7 customer support, with knowledgeable and responsive support staff.
MailWizz's Top VPS Providers For Self-Hosted Email
So, who are some of the top VPS providers for self-hosted email today? Some of the options to consider include:
1. Digital Ocean
One of the first options you might want to consider for email campaigns is Digital Ocean. This is a company that has a reputation for its affordable prices and ease of use. You can run apps, databases, and software across multiple data centers, and you can sign up for the virtual machine that works best for your company. You can auto-scale this option to easily meet the needs of your digital fingerprint.
With multiple dedicated CPU configurations from which to choose, along with affordable pricing, Linode is a smart choice for businesses that need agile project management. You can build and host your own API gateway with inexpensive cloud storage options.
3. AWS EC2
With AWS EC2, you should be greeted with a familiar interface. You can run a virtual server that allows you to scale quickly and access the metrics you need to maximize the results of your digital marketing campaign. You can also scale up or back at will, providing you with the elastic computing solution you require. With access to auto scaling, you can make sure that your business always has access to the resources it needs, but is not paying for anything it does not require.
4. Google Cloud Platform (GCP)
Google Cloud Platform can quickly and efficiently accelerate your transition to the digital world. With access to the largest infrastructure network for hosting, the ability to use tools that are appropriate for businesses of all sizes and a reliable machine learning platform, you can customize your plan to meet your needs while also taking advantage of some of the top agile tools to stay ahead of your competitors. We're here to help, please contact us and we will do our best to answer your questions as soon as possible.
Do you have questions?
We're here to help, please contact us and we will do our best to answer your questions as soon as possible.